When fun outpaces the numbers

WE are a society entrenched in numbers. 

We measure, test, check, count, review and set goals around numbers. 

The appropriately named Mister Freeze relaxes after running fourth on Friday with his BigFreeze4 beanie.

The appropriately named Mister Freeze relaxes after running fourth on Friday with his BigFreeze4 beanie.

Most of us know them as KPI’s – Key Performance Indicators. 

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